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![Blank Cover Image](/opc/sites/all/modules/xc/xc_search/images/blank_cover/journal.png)
Journal of marketing research : JMR
- Format:
- Journal
- Responsibility:
- American Marketing Association
- Language:
- English
- Published:
- Chicago : American Marketing Association, 1964-
- Description:
- v. : ill. ; 28 cm
- Authors:
- American Marketing Association <DA01808558>
- Volume(Year):
- Vol. 1, no. 1 (Feb. 1964)-
- Catalog.Bib:
- AA00243358
- ISSN:
- 00222437
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