Sport business in the global marketplace

資料区分:

図書

責任表示:

Hans Westerbeek and Aaron Smith ; foreword by Kevin Roberts

言語:

英語

出版情報:

Basingstoke : Palgrave Macmillan, 2003

形態:

xiv, 240 p. : ill. ; 25 cm

著者名:

書誌ID:

BA59461201

ISBN:

9781403903006 [140390300X]

子書誌情報

所蔵情報

タイトルが類似している資料

詳細

主題:	Globalization--Economic aspects; Sports--Economic aspects; Sports--Marketing
分類・件名:	DDC : 338.43796 LCSH : Sports -- Economic aspects LCSH : Sports -- Marketing LCSH : Globalization -- Economic aspects
LCCN:	2000275498
注記:	Includes bibliographical references and index
TTLL:	eng

1

2

3

4

5

6

7

8

9

10

11

12

1 図書 Introduction to sport marketing Smith, Aaron, 1972- Elsevier, Butterworth-Heinemann	7 図書 Sport and recreation : an economic analysis Gratton, Chris, 1948-, Taylor, Peter, 1949- E. and F.N. Spon, Distributed in North America by Venture Pub.
2 図書 Introduction to sport marketing Smith, Aaron, 1972-, Stewart, Bob, 1946- Routledge	8 図書 Sport marketing Mullin, Bernard James, Hardy, Stephen, 1948-, Sutton, William Anthony, 1951-, Stern, David J. Human Kinetics
3 図書 Sport and international development Levermore, Roger, 1971-, Beacom, Aaron, 1960- Palgrave Macmillan	9 図書 Sport Marketing Blakey, Paul Learning Matters
4 図書 Sports marketing : a practical approach DeGaris, Larry Routledge	10 図書 Sport marketing Mullin, Bernard James, Hardy, Stephen, 1948-, Sutton, William Anthony, 1951- Human Kinetics Publishers
5 図書 Organizational culture and identity : sport, symbols and success Smith, Aaron, 1972-, Stewart, Bob K., Haimes, Gervase A. Nova Science Publishers	11 図書 Fundamentals of sport marketing Pitts, Brenda G., Stotlar, David Kent, 1952- Fitness Information Technology
6 図書 Recent developments in the economics of sport Andreff, Wladimir, 1946- Edward Elgar	12 図書 Sportometrics Goff, Brian L., Tollison, Robert D., 1942- Texas A & M University Press