Sport consumer behaviour : marketing strategies

資料区分:

図書

責任表示:

Daniel C. Funk, Kostas Alexandris and Heath McDonald

言語:

英語

出版情報:

London : Routledge, 2016

形態:

xvi, 327 p. : ill. ; 26 cm

著者名:

書誌ID:

BB21972850

ISBN:

9781138912489 [1138912484] (: hbk)

9781138912496 [1138912492] (: pbk)

子書誌情報

所蔵情報

タイトルが類似している資料

詳細

主題:	Consumer behavior; Sports--Marketing--Case studies
分類・件名:	LCC : GV716 DC23 : 796.0688 LCSH : Sports -- Marketing -- Case studies LCSH : Consumer behavior
LCCN:	2016005908
注記:	Includes bibliographical references and index
TTLL:	eng

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1 図書 Consumer behaviour in sport and events : marketing action Funk, Daniel C. Butterworth-Heinemann/Elsevier	7 図書 Sport marketing Mullin, Bernard James, Hardy, Stephen, 1948-, Sutton, William Anthony, 1951- Human Kinetics Publishers
2 図書 Consumer behavior : concepts and strategies Berkman, Harold W., Gilson, Christopher C. Kent Pub.	8 図書 The boatman's manual : a complete manual of boat handling, operation, maintenance, and seamanship Lane, Carl Daniel Norton
3 図書 The Characteristics of consumer behavior and marketing in Japan 長崎大学経済学部教育方法改善研究プロジェクト, 梶原, 禎夫(1933-) Printing Bureau Ministry of Finance	9 図書 Behaviour analysis and contemporary psychology Lowe, C. F. Lawrence Erlbaum
4 図書 Air force executive's guide on stress : the causes, consequences、and coping strategies McDonald, Thomas J. NTIS	10 図書 Sport, leisure and deviant behaviour University of of Waterloo
5 図書 Sport marketing Mullin, Bernard James, Hardy, Stephen, 1948-, Sutton, William Anthony, 1951-, Stern, David J. Human Kinetics	11 図書 Fundamentals of sport marketing Pitts, Brenda G., Stotlar, David Kent, 1952- Fitness Information Technology
6 図書 Sport Marketing Blakey, Paul Learning Matters	12 図書 Introduction to sport marketing Smith, Aaron, 1972-, Stewart, Bob, 1946- Routledge